December 19
Overcrowded Jewelry Table = Disappearing Customers
While it's good to have a nice selection of jewelry for your customers to see, you DON'T want to hit them with this…!

An overcrowded display scares people away. There's too much to look at - it's visual overload!
This jeweler would probably do better to:
- Get a double booth space and use more tables next time, or
- Only put out half of his inventory, and keep the rest back for restocking as things sell.
An organized jewelry table with visual "breathing room" is one of the most effective ways to encourage browsing.
And browsing leads to sales!
Technorati Tags: booth space, jewelry table, overcrowded display, visual overload








Comments